Today, 6 out of 10 of the best mobile apps are messaging apps. Over a third of customers prefer social media to phone conversations for customer service. Every month, more than a billion messages are sent between customers and businesses on Facebook Messenger. This increase in the use of messaging applications, and its combination with
Today, 6 out of 10 of the best mobile apps are messaging apps. Over a third of customers prefer social media to phone conversations for customer service. Every month, more than a billion messages are sent between customers and businesses on Facebook Messenger. This increase in the use of messaging applications, and its combination with the advancement of artificial intelligence, has led to the development of Chatbots which can be used in different ways.
The next big change in how human technologies interact
The increase in use:
- Messaging applications,
- Social media,
- From the cloud,
- The Internet of Things,
- Openness to machine learning,
- Natural language or speech processing,
- Cutting-edge technologies such as neural networks
Has revolutionized the way consumers interact with devices.
Human-computer interaction will be enabled everywhere thanks to intelligent assistants, conversational interfaces, smart devices, and even immersive virtual reality.
Towards the end of 2019, personal assistants occupied a place in interactions with smartphones. Subsequently, in 2020, 85% of interactions with customers will be managed without a human.
What is a Chatbot or intelligent assistant?
A Chatbot is a conversational user interface using voice, text, or images. It is powered by:
- Artificial intelligence techniques
- Natural language or speech processing,
- Processing of images and videos,
- And audio analysis to extract contextual meaning and user intent.
All of its power supplies are used for the purpose of meeting user demand with human intelligence.
These data-driven responses can interact with applications and humans in real-time. This using an easy to use conversational interface to get a result.
Artificial intelligence technology, combined with the rapid development of messaging applications, has made chatbots a glamorous tool for businesses today.
Artificial intelligence and speech recognition are primers for chatbot development. Google, Apple (Siri), Microsoft (Cortana), Amazon (Alexa), IBM (Watson), and Facebook (Messenger) all offer platforms for developers to deploy their Chatbots.
8 reasons to deploy next-generation bots: Chatbots
Today, 41% of Americans use voice search daily, and Google’s voice queries have grown more than 35 times from 2008 to the present. In 2020, 50% of all searches will be voice searches.
Intelligent organizations are adapting to the first universe of artificial intelligence, where intelligent agents are rewriting customer engagement rules and interactions with brands. Businesses across industries have introduced robots to improve their customer experience.
1. Help cognitive digital experiences
Conversational and voice interfaces like Siri, Google Now, Cortana, and Alexa are configured to unleash moments of mobile conversation, broadening the range of digital experiences. They allow customers to intuitively interact with devices and bring new levels of convenience through voice control. Voice interactions extend your web experiences to multiple activities, including on-the-go scenarios like driving.
2. Unlock the potential of an intelligent interaction layer.
There are positive correlations between business growth and customer satisfaction. Robots help create more proactive and personalized communication to serve practical and contextual experiences with the goal of satisfying their customers.
3. Simplify purchases with conversational commerce.
Sellers can communicate with consumers in a more personalized way through messaging apps and the use of artificial intelligence-powered chatbots. This personalized communication is due to:
- Memorizing customer preferences through previous interactions and conversations,
- Analysis of purchase history,
- Customer profile,
- Navigation data or cookies.
Bots can offer personalized products to all consumers and even encourage appropriate impulse buying.
4. Provide 24/7 availability
The ability to respond to a customer’s request at any time of the day is achievable through Chatbots. Chatbot’s responses are instantaneous and help increase the number of interactions with brands.
Chatbots can also reduce the cost of customer service or even replace the need for agents.
5. Deliver the right product or service
Chatbots can help bridge the gap in providing detailed information to buyers when they are in online stores or in the middle of a financial transaction. Chatbots help customers find the right products and services for their needs.
6. Natural interface
Users can say or type whatever they want, and even compress multistep tasks of navigating through an interface or website with a single command. For example, when new buyers find a product, service, or business model too complicated, bots can break it down and facilitate their onboarding experience.
7. Simplicity of the platform
Chatbots are available on platforms that are easily accessible to users, and available every day. Typical platforms are Facebook Messenger, KIK, Telegram, Slack.
8. Multiple interactions
Chatbots can respond and interact with multiple users at the same time and efficiently. In addition, they ensure a constant level of interaction.3 comments